AliExpress Launches Free Elite Membership with Exclusive Benefits Stackable with Double 11 Deals

According to foreign media reports, AliExpress, the cross-border retail platform, has officially launched its loyalty membership program called Elite, offering exclusive discounts, fast delivery, and dedicated services to its highly engaged users. Unlike similar membership programs in the industry that require paid access, Elite membership comes with no joining fee. Users who have accumulated purchases of at least ￡600 and completed no fewer than five orders on the platform over the past year will automatically qualify for membership. The corresponding status can be viewed directly within the AliExpress app, along with member-exclusive pricing across multiple categories. Members can enjoy a range of exclusive benefits. On millions of products bearing the exclusive Elite logo across product lines including Brand, Choice, and Local, members receive an additional 5% discount. The first day of each month is designated as the exclusive Elite Day, during which qualifying products offer a member discount of up to 8%. On the after-sales front, members can return eligible items within 15 days of delivery without submitting additional documentation, benefiting from a simplified return process. Elite represents the platform's reward for consumers who repeatedly choose AliExpress. Eric Zhang, Vice President of AliExpress, noted that the team aims for membership benefits to deliver practical value in users' daily shopping, which is why the program has zero entry barriers, with the core of benefits focused on savings and convenience. This year's 11.11 Global Shopping Festival runs from November 1 to 18, marking the platform's largest shopping event of the year. During the promotional period, Elite members can stack their member discount on top of event sale prices, securing higher savings across product lines such as Brand. The platform will continue to optimize related settings in the future, providing a more valuable shopping experience for long-term repeat customers. Currently, Elite membership is officially open to all consumers who meet the eligibility criteria, and the associated benefits are directly accessible through the AliExpress app.

This article was first published on the official website of Ebrun.