AliExpress Accelerates Localization Push, Orders Fulfilled from Official Warehouses Surge Over 5-Fold

亿邦动力

August 31, 2024 - During this year's August promotional event on AliExpress, orders fulfilled from overseas official warehouses were over 5 times higher than the average daily sales volume. Warehouses are now operating around the clock to handle the surge in orders brought by the promotion. It is understood that AliExpress officially launched its official warehouse and distribution service in June this year. At present, it has built official warehouses in Spain, France and Poland, and a local official warehouse in Germany is expected to go live in mid-September. Goods stocked in official warehouses are eligible for Local labeling, price subsidies, and additional on-site and off-site traffic investment. Driven by the benefits of official warehouse fulfillment, cross-border merchants are entering the program at an accelerated pace. According to AliExpress warehouse and distribution service operation staff, since the official warehouse launch in June, the number of merchants using warehouse services has tripled so far. In addition, many merchants are sending their store goods overseas in advance to wait for warehouse admission, leaving warehouse capacity nearly exhausted. In response to this wave of interest in warehouse admission, the platform will continue to expand its capacity to accommodate more merchants' warehouse entry needs in the future. Over the past year, AliExpress has accelerated its localization layout. Official warehouses now cover three countries: Spain, France and Poland, while official delivery services cover five markets: the United States, Poland, France, Spain and Mexico. During the 618 shopping period this year, the order volume fulfilled from local warehouses in core European markets has exceeded that of direct cross-border shipping from China, and the figure continues to grow. This article was first published on the official website of Ebrun. [Source: Ebrun Go, an automated writing robot developed by Ebrun that delivers e-commerce industry intelligence to you through algorithms in real time. This program is still in its early stages of development. Please contact run@ebrun.com or leave a comment to help it improve.]

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