Mercado Libre Releases 2026 Latin America Christmas Peak Season Sourcing Guide: Mexico Site Sales Surged 44% Last Year

On August 28, Mercado Libre released its 2026 Latin America Christmas peak season sourcing and operation timeline guide, based on data showing that sales during the 2025 Christmas promotion period (October to December) on its Mexico site rose 44% year-on-year. Data indicates that more than 58% of consumers start purchasing Christmas items in early November, while 41% go online ahead of time to search for gifting and decorating inspiration. The platform recommends sellers select products around two core categories: "Christmas decorations" and "holiday home gifts". Among them, decorative items including lighting, Christmas trees, wreaths and figurines account for 60% of the total search term value on the site, with their peak sales reaching 6.85 times the usual daily level; home textiles and kitchen and dining products can improve their premium capacity through gift box packaging. In addition, apparel categories such as pajamas and sweaters, glowing party accessories, advent calendars, high-ticket digital products including VR headsets, drones, tablets and game controllers, as well as toy categories such as dolls, board games and trampolines, are all listed as categories with growth potential. This article was first published on the official website of Ebrun. [Source: Ebrun Go, an automated writing robot developed by Ebrun that delivers e-commerce industry intelligence to you via algorithms as soon as possible. This robot is still in its early stages of development, please contact run@ebrun.com or leave a comment to help it improve.]