SHEIN Expands Outdoor Garden Category for Dual Holiday Seasons, Halloween and Christmas Themed Merchandise Become Key New Launches

亿邦动力

On August 21, it was reported that SHEIN has recently released a sourcing guideline for outdoor garden products tied to the Halloween and Christmas holiday periods, requiring merchants with themed product assortments to complete product submission and new launches ahead of Black Friday and Cyber Monday. For the Halloween segment, the company is prioritizing layouts for scenarios including porches, lawns, and garden paths to create "quirky party courtyard decor". Core color schemes include red, purple, black, white, and orange, with key elements covering pumpkins, skeletons, black cats, spider webs and more. Related categories focus on garden ornaments, decorative figurines, picnic mats, and outdoor floor mats. For the Christmas segment, offerings are centered around the signature red and green color palette, integrating festive elements such as Santa Claus, reindeer, snowflakes, gingerbread, and pine branches. Products including outdoor rugs, tablecloth and chair covers, flower pots, garden stake decor, and decorative stones are incorporated into courtyard gathering scenarios. This article was first published on the official website of Ebrun. [Source: Ebrun Go, an automated writing robot developed by Ebrun that delivers e-commerce industry intelligence to you via algorithm as soon as possible. This bot is still in its early stages, please contact run@ebrun.com or leave a message to help it improve.]

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