Google Ads Cross-Border E-Commerce Leaders Summit to Be Held in Xiamen on August 28

On August 12, it was announced that the 2026 Cross-Border E-Commerce Leaders Summit · Xiamen Station, hosted by Google Ads and co-organized by Deepnof, will take place in Xiamen, Fujian on August 28. Centered on the theme of "AI empowering the entire marketing value chain to drive cross-border business growth", this event marks Google Ads' first high-profile cross-border summit held in Fujian. It will focus on global cross-border e-commerce development trends, analyze the application of GML smart advertising solutions, explore free traffic opportunities brought by generative search, and work with partners across website building, logistics, payment and other sectors to build a complete ecosystem. Meanwhile, the summit will invite sellers with annual revenue of over RMB 100 million to share hands-on operational experience, helping cross-border practitioners address key pain points in business growth. The summit agenda covers multiple sessions: check-in will start at 13:00, followed by sharing sessions focusing on four major themes: macro trend analysis, AI marketing upgrade, ecosystem chain construction, and industry practical discussion. [Source: Ebrun Go. Ebrun's automated writing robot delivers real-time e-commerce industry news through algorithmic processing. This program is still in its early stages of development. Please contact run@ebrun.com or leave a comment to help us improve it.]