Russia's New Economic Law Places Avito, Ozon, and 10 Other Platforms on First Digital Intermediary Watchlist

On July 17, the Russian Ministry of Economy released a preliminary list of the first digital intermediary platforms to be regulated under the new "Platform Economy Law" (FZ 289). The registration system is planned to initially cover 12 platforms, including Avito, Delivery Club, Joom, Lamoda, Ozon, Wildberries, Cooper, Magnit Market, as well as Yandex services such as Yandex Market, Yandex Go, Yandex Food, and Yandex Travel. Among these, 11 are major Russian platforms covering market transactions, service aggregation, taxi, and delivery services, with one platform being foreign. The law will officially take effect on October 1, 2026, establishing unified regulations for the operation of digital intermediary platforms. Russian Deputy Prime Minister Dmitry Grigorenko stated that the new rules aim to balance the interests of all parties and protect the rights of both buyers and sellers. According to the regulations, platforms seeking registration must complete identity verification through the national information system before onboarding sellers, and check the status of relevant certificate holders and label system registrations. New online product verification rules will come into effect on September 1, 2026, and the platform registration system will officially launch on October 1, 2026. Currently, this list is not yet finalized. Platforms meeting criteria such as having over 100,000 daily active users, annual partner turnover exceeding 50 billion rubles, and at least 10,000 active partners can apply for inclusion. Grigorenko stated that this measure will establish a unified legal framework for the sustainable development of Russia's platform economy. [Source: Ebrun Go. This article was generated by an automated writing robot developed by Ebrun, which uses algorithms to deliver e-commerce industry intelligence in a timely manner. This bot is still young; please contact run@ebrun.com or leave comments to help it grow.]