From Traffic to User Operations: Feishu Shennuo's Zhao Zifeng to Speak at the 2026 Global New Brand AI Competitiveness Conference

On July 23, the 10th Global Cross-Border E-commerce Summit and the 2026 Global New Brand AI Competitiveness Conference, themed 'Accelerating Tech and Aesthetics', will be held in Hangzhou. Zhao Zifeng, Vice President of Feishu Shennuo Meetsocial and Head of Digital Technology Services, has confirmed his attendance. At the event, he will share how Aideaon is reshaping the new AI paradigm for global operational growth, focusing on the shift from traffic to user operations.

Mr. Zhao Zifeng currently serves as Vice President of the Meetsocial Group and Head of Digital Technology Services. With over 20 years of experience in digital transformation consulting and solutions, he is a firm advocate of the 'technology-driven growth' philosophy. Against the backdrop of AI reshaping the landscape of overseas marketing, Stephen innovatively proposed the 'AIDEA' marketing digital transformation innovation model tailored for going global. He also led the development from scratch of the overseas growth operations Agent platform, Aideaon. He is committed to helping Chinese companies going global reconstruct their growth flywheel through the full-chain asset accumulation of 'AI, technology, and data'.

Feishu Shennuo Meetsocial is one of the earliest enterprises in China to engage in cross-border marketing, having been in operation for thirteen years. To date, Feishu Shennuo Meetsocial has cumulatively served over 170,000 Chinese enterprises in their successful overseas expansion. Its marketing services cover 233 countries and regions worldwide, and it has built a global resource network encompassing over 50 mainstream media platforms and 43 million influencers globally. Leading industry brands such as Huawei, Xiaomi, BYD, and Roborock are among its clients.

As a core partner in the Meta ecosystem, Feishu Shennuo Meetsocial has established a deep cooperative relationship with WhatsApp. In May 2026, Feishu Shennuo Meetsocial completed the strategic acquisition of the Amazon advertising service platform 4KMILES, thereby establishing a full-chain service system from brand marketing to e-commerce conversion. At this conference, Zhao Zifeng will draw upon Feishu Shennuo's practical experience serving 170,000 companies going global. Based on real industry cases, he will systematically deconstruct how brands, empowered by AI, can achieve a full-chain closed loop from content-driven customer acquisition, user understanding, and conversational conversion to repurchase operations.

The 10th Global Cross-Border E-commerce Summit and the 2026 Global New Brand AI Competitiveness Conference is organized by Ebrun and co-organized by Mati Club, Ebrun Think Tank, and the Global Cross-Border E-commerce Knowledge Service Center. It is an annual bellwether event in the fields of cross-border and brand globalization. The conference will encompass case studies and experiences from brands across multiple categories, including consumer goods and industrial products. It has invited decision-makers from large B2C and B2B platforms, as well as representative companies or figures from the tech service sectors of independent websites, marketing, logistics, and after-sales. It has also specially invited renowned investors such as the National Service Trade Fund, Sequoia Capital China, FreeS Fund, and China Renaissance Capital to present a new landscape of global, full-domain, and all-category overseas expansion.

Conference Agenda