Wildberries to Build Logistics Center in Orenburg, Aiming for Full Operation by 2027 to Establish China-Russia Land Hub

On June 9, Wildberries founder Tatyana Kim and Orenburg Region Governor Yevgeny Sontsev signed a cooperation agreement at the St. Petersburg International Economic Forum, announcing plans to build a large-scale logistics and distribution center in the Orenburg region. The center is scheduled to reach full operational capacity by 2027. Located on the border between Europe and Asia and along the shortest land route to China and Central Asia, Wildberries aims to develop this center into a key logistics hub serving Central Asia and Russia's interior regions, with the goal of reducing delivery times. The agreement also includes the launch of the comprehensive 'Platform for Growth (Платформа роста)' SME support program, which will provide local producers with platform operation training, data analysis tools, and opportunities to expand their supply networks across Russia and for cross-border trade. Local government officials believe this initiative will significantly enhance the competitiveness of local brands in the national market. It also reflects a strategic trend among major Russian e-commerce platforms to expand their infrastructure into secondary regions, building out a nationwide fulfillment network. [Source: Ebrun Go. This article was generated by an automated writing robot developed by Ebrun, which uses algorithms to deliver e-commerce industry intelligence in real time. This 'dog' is still young; feel free to contact run@ebrun.com or leave comments to help it grow.]