AI Pet Brand Ropet Raises Over $10 Million in Series A Funding, with 70% of Sales from Overseas
AI-powered robotic pet company Ropet (hereinafter referred to as Ropet) recently announced the completion of its Series A funding round, raising over $10 million. The funding was closed in two tranches: in September 2025, the company secured its initial investment led by the Beijing Artificial Intelligence Industry Investment Fund, with Follow The Capital participating. Subsequently, sales growth far exceeded expectations, leading to a breakout performance. Just two months later, Ropet successfully closed a new round of funding, again led by Follow The Capital with additional investment from Innospring Angel Fund and Guotai Haitong. Exponential Capital served as the exclusive financial advisor.
Founded in 2022, Ropet focuses on the niche market of "desktop companion robots," with its core product "Ropet Rou Paipai" targeting a price range of RMB 2,000–3,000. Unlike mainstream AI products that emphasize dialogue, efficiency, and agent capabilities, Ropet adopts a "pet"-centric product paradigm, building user relationships through biological feedback, nurturing mechanisms, and AI logging. This shifts the product's value from being a "tool" to providing "emotional support," reducing direct competition with general-purpose large language models while establishing differentiated user perception and usage scenarios.
According to official data, since commencing global deliveries in September 2025, Ropet has shipped nearly 20,000 units, with approximately 70% of sales coming from overseas markets. The global return rate remains below 4%. Meanwhile, core users average over 20 hours of daily usage, with deep interaction time exceeding two hours per day. The 90-day user retention rate reaches 80%–90%.
Amid widespread challenges in the AI hardware sector, such as unstable demand and high return rates, Ropet’s high usage duration and retention metrics validate the long-term viability and scalability of emotion-driven AI hardware. The consistently low return rate below 4% further demonstrates strong user acceptance.
Additionally, Ropet revealed that it has accumulated over 10,000 companion log datasets across more than 50 countries, covering aspects such as long-term interaction, emotional feedback, and individual differences. Unlike traditional dialogue data, this type of data is continuous and relationship-oriented, enabling the training of models with stronger emotional generalization capabilities. The company plans to leverage this foundation to build a data flywheel for its "pet brain," gradually enhancing the product’s personalization and lifelike characteristics.
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