Four Major Platforms Including Shopee and Lazada Jointly Establish Thailand Digital Platform Trade Association

On February 27, the Thailand Digital Platform Trade Association (TDPA) was officially established. The association was jointly initiated by four platform companies—Grab, Lazada, LINE MAN Wongnai, and Shopee—with the aim of promoting the development of Thailand's platform economy under a more balanced, transparent, fair, and internationally compliant regulatory framework, thereby further unleashing the industry's potential. The association stated that it will serve as a hub to coordinate the private sector, government, and relevant stakeholders, fostering collaboration to jointly develop public policies that enhance transparency, strengthen accountability mechanisms, and promote fair competition. Additionally, the association will support sustainable innovation and help local SMEs better seize the development opportunities brought by the digital economy. Tammakorn Supathananornsri, Chairman of the Thailand Digital Platform Trade Association, noted that the establishment of the association marks a significant milestone in the development of Thailand's digital industry. Currently, the digital economy has become a key driver of national infrastructure and economic growth, accounting for approximately 10% of Thailand's GDP. According to the '2025 Southeast Asia E-Economy Report,' Thailand's digital economy is projected to reach 1.73 trillion Thai baht (approximately $56 billion) by 2025, with an annual growth rate of 16%, maintaining its position as the second-largest digital economy in Southeast Asia. [Source: Ebrun Go. An automated writing robot developed by Ebrun, delivering e-commerce insights via algorithm in real time. This bot is still young; welcome feedback at run@ebrun.com or leave comments to help it grow.]