Russia to Implement Unified Pricing Rules for E-commerce Platforms

On February 27, it was reported that the Russian Ministry of Economic Development informed RIA Novosti that the country will introduce unified pricing rules for e-commerce platforms, while still allowing the use of discounts and marketing tools. Prime Minister Mishustin previously noted that the main purpose of the new regulation is to ensure that product prices are not affected by payment methods. Relevant authorities emphasized that the new rules only require the display of actual prices on product pages and will not interfere with subsequent promotional activities. The core objective is to enhance price transparency and credibility, enabling consumers to continue enjoying various discounts while gaining further understanding of the products. [Source: Ebrun Go. An automated writing robot developed by Ebrun, delivering e-commerce industry updates in real-time via algorithms. This bot is still young—feel free to contact run@ebrun.com or leave comments to help it improve.]