Amazon Seller Growth Service Launches the Seller Growth Think Tank! 5 Core Knowledge Systems Build the "Strongest External Brain" and Ignite Growth

【Ebrun Original】Cognitive ability first, product power foremost, brand victory, and operation as the foundation—these are the abilities that sellers operating cross-border e-commerce businesses need to focus on in the new era of globalization.

Among them, the essence of cognitive ability lies in constructing precise "decision coordinate systems" in the complex and diverse international trade environment. Especially against the backdrop of the complex and ever-changing international trade situation today, this ability is particularly important. It includes not only forward-looking predictions of market trends, but also penetrating decoding of platform rules, multidimensional deconstruction of benchmark cases, and continuous questioning of the essence of commerce.

The recently launched "Amazon Seller Growth Think Tank" is based on the bottom-up demand of sellers, aiming to assist sellers in enhancing their knowledge reserves and cognitive abilities more quickly through iterative system engineering.

This think tank, created by Amazon Seller Growth Service, not only integrates the internal wisdom of Amazon's senior exclusive consultants and ace official lecturers, but also brings together external forces such as industry giants, globally leading research institutions, and Ebrun Think Tank. It forms a one-stop knowledge service system with monthly updated practical content, aiming to provide sellers with more timely and refined support for their growth.

01

The deep water phase of cross-border e-commerce development

"Intelligence wins" is the key

In today's cross-border e-commerce landscape, it is an indisputable fact that competition is intensifying and the rate of elimination is accelerating. How can growing players quickly break through under the "Matthew effect" in the industry, and how can mature players open a second growth curve on the existing foundation? Faced with new challenges in international trade today, with pressure on both ends of cost and pricing, long-term investment is required in supply chain management and brand building. How can businesses achieve high-quality development against uncertainty, posing higher demands on sellers from cognition to action?

It is not an exaggeration to say that the competition in cross-border e-commerce has reached an "intelligence wins" stage. As one industry professional said, "The industry has long passed the stage of indiscriminate play, and the 'flood irrigation' tactics are no longer effective. Doing business must be wiser—lower trial and error costs, find directions more quickly, and make the right decisions."

First, keen insight is necessary. From blind gambling on product selection to precise targeting, sellers urgently need to upgrade intuitive experience to data penetration, relying on comprehensive and in-depth data analysis to accurately control the underlying needs of users and identify business growth opportunities in a rapidly changing market.

Second is decision-making based on science. For sellers, faced with countless opportunities in the global market and the complexity of multivariable games, forward-thinking and long-term thinking are essential foundations for making the right decisions, accompanied by more data and benchmark cases for judgment, and finally determining a path suitable for oneself.

Equally important is the need for professional and efficient operational combat. In various aspects such as advertising promotions, sales conversion, brand building, and logistics optimization, sellers need to continuously reduce costs and increase efficiency through refinement, while adhering to compliant operation. This not only requires solid internal business capabilities, but also the integration of external professional services.

In addition, a "winning intelligence" strategy does not involve operating in isolation. Only by connecting more resources and absorbing more business wisdom, and promoting cross-border business through communication, cooperation, and collaboration, can sellers gain stronger growth momentum.

Where can sellers acquire knowledge and resources in so many aspects? The launch of the "Amazon Seller Growth Think Tank" directly targets this demand.

Since 2018, Amazon Seller Growth Service has been committed to providing sellers with customized, systematic, timely, and ultra-precise official exclusive consultant services, tailoring practical solutions for sellers at different stages of development. The newly released "Amazon Seller Growth Think Tank" further organizes the team's accumulation and precipitation of years into a systematic knowledge and resource empowerment for sellers, leading the way in providing value through "thought leadership" and helping sellers build a cognitive defense line.

02

"Amazon Seller Growth Think Tank"

How does it help sellers ignite growth?

Unveiling the "Amazon Seller Growth Think Tank," its knowledge system covers popular category trend insights, product service upgrades, success case reviews, and practical pitfall avoidance guides, as well as static knowledge and dynamic information, directly addressing the "three lags" problems that trouble many sellers (i.e., data lagging behind the market, decisions lagging behind change, and resources lagging behind demand).

Specifically, the "Amazon Seller Growth Think Tank" provides five core modules of selected practical content for sellers, continuously updated throughout the year:

1. "Sharp Insights"

This module focuses on solving market insight problems. Amazon Seller Growth Service will collaborate with leading global market research agencies to conduct in-depth research on terminal consumers in important sites such as the United States, Europe, and Japan, analyzing trends in popular categories (such as smart home products, beauty and personal care, electronics, and more) and regularly releasing the latest analysis reports to help sellers capture market changes and new business opportunities in a timely manner.

2. "Wave Breakers"

Over the past few years, Amazon Seller Growth Service has assisted nearly ten thousand sellers in operational breakthroughs, brand building, and global expansion, accumulating a large number of best practice cases. It continues to select successful seller representatives, from startup brands to industry leaders, and from vertical fields to comprehensive category layouts, deeply analyzing their success secrets and summarizing pitfall avoidance guides to provide decision-making reference and inspiration to a wide range of sellers.

3. "Service Elevation"

This module aims to enable sellers to be the first to understand and use official resources. Amazon Seller Growth Service is a business that evolves based on market changes and the latest needs of sellers. Only by seeing every step of its innovation based on seller needs can sellers grasp competitive advantages in real time and implement the latest features and services effectively in their business operations.

4. "Practical Principles"

This module focuses on practical content to address the problem of transformation from theory to practice. Amazon's official lecturers and exclusive consultants plan to address the most critical operational pain points that sellers are concerned about every month, based on the seller's annual marketing calendar and hot topics, through interactive live broadcasts to help sellers review key store metrics, analyze business situations in depth, and provide practical guidance.

5. "Gathering and Deep Cultivation"

Engaging with more cross-border elites for offline communication and accessing more industry cooperation resources are important means for sellers to draw energy and leverage strength from external sources. This module is for Amazon Seller Growth Service to select the most valuable regional events each quarter (such as major summits, roundtable forums, practical workshops, etc.) for sellers to interact face-to-face with official exclusive consultants and a large number of external experts, forming a network of high-quality resources.

As the name "think tank" conveys, through the continuous empowerment throughout the year by Amazon Seller Growth Service in these five core modules, sellers are like accessing a powerful "external brain," absorbing new energy in thinking and action plans, thus "expanding new horizons."

03

The evolving "invisible strategist"

The launch of the "Amazon Seller Growth Think Tank" undoubtedly marks a new milestone for Amazon Seller Growth Service. In the process of sailing globally with sellers, Amazon Seller Growth Service will continue to innovate its products and enhance the depth and breadth of its service in response to the various new challenges faced by sellers in changing situations.

Click the link to view Amazon Seller Growth Service!

此次“亚马逊卖家成长智库”重磅上新之际，亚马逊卖家成长服务加速版就针对成长型卖家痛点，全新升级6大系统性服务（业务全景布局、选品深度洞察、产品形象革新、广告绩效智析、促销整合方略、供应链智慧管理）和5大权益支持（优质卖家支持服务、线上直播培训、指定课程培训、运营焦点快讯、专属推广支持）。其核心升级亮点包括：

Regarding deep insights into product selection, the new "Amazon New Product Cold Start Manual Pro" directly addresses the issue of sellers breaking through with new products. Official exclusive consultants will custom-design a 90-day plan for creating popular products from product positioning to generating traffic and improving conversion rate.

For product image innovation, staying ahead of the wave of digital intelligence and leveraging AI to reduce costs and increase efficiency is crucial for growing sellers. To this end, official exclusive consultants will guide sellers to grasp cutting-edge AI tools and comprehensively improve conversion rates from listing optimizations to refreshing marketing content.

In terms of intelligent analysis of advertising performance, Amazon Seller Growth Service will collaborate with Amazon's professional advertising team to provide accurate guidance to sellers on gaining traffic and improving return on investment through bidding schemes, placement techniques, budget allocation, and data analysis.

Intelligent supply chain management is a new service module added for growing sellers by Amazon Seller Growth Service. Official exclusive consultants will custom-tailor logistics optimization solutions for sellers based on their business situation, including inventory management, cost alerts, and return optimization suggestions.

For seller rights, Amazon Seller Growth Service's fast-track version will upgrade the exclusive service channel "Quality Seller Support" from responding to 5 cases per month to 10 cases per month, to help sellers solve various tricky crises more frequently and effectively.

In addition, to address sellers' compliance headaches, Amazon Seller Growth Service has also newly launched the Amazon Policy Radar, helping sellers grasp Amazon policy updates and product functionality changes for the first time and adjust their layout in a timely manner to avoid risks.

It is evident that over the past few years, Amazon Seller Growth Service has been evolving—from continuously iterating and updating its products, addressing new pain points and environmental challenges for sellers, to providing comprehensive empowerment for sellers with systematic knowledge systems. Its value continues to expand. Data shows that as of now, Amazon Seller Growth Service has assisted nearly ten thousand sellers, achieving business performance growth of 1.6 times, soaring new product sales by up to 12 times, and maintaining a satisfaction rate of over 96%.

Many sellers have aptly likened Amazon Seller Growth Service to an "invisible strategist," standing behind them to provide thought leadership and practical guidance for speeding up and expanding their business. With the service system becoming more mature and complete, this strategist will further assist a wider range of cross-border sellers in breaking through, locking in new growth opportunities in global expansion.

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